EVP and Chief of Staff
Bill Long is EVP and Chief of Staff at ReThink. He is the brains behind our revolutionary HEADSx talent assessment tool and the Intuition Brain Game “trader brain exercise”. In his prior career, he supported the Chief Institutional Strategist at Bear Stearns. Having interviewed more than 250 hedge fund managers, Bill knows what produces success in investing strategies. He brings his broad range of experience in trading, financial markets and economics to ReThink’s coaching of investors, traders and athletes.
Former Economist, Trader + Tech Developer
Bill began his career at the Dallas Fed where he rose to the position of senior economist and director of economic information. In that role, he served as part of the team that prepared the Fed Beige Book. He next took on a leadership role at KPMG, and then transitioned to Bear Stearns to work with the chief institutional strategist, the trading desks and Bear’s top clients. When the crisis hit, he became a director of manager research and evaluated more than 250 hedge funds across a broad range of trading strategies and asset classes.
Throughout his career, Bill has been a well-respected mentor and coach. He has led numerous teams within the Federal Reserve and at KPMG on a project to develop sophisticated analytical software. He holds a license as a cycling coach from the United States Cycling Federation. Bill also brings an entrepreneurial side to ReThink, having founded NetEvolution Technologies, Inc. in the early days of the web.
Bill holds a Financial Risk Manager (FRM) designation. He received his Master of Arts and “ABD” in Economics from Duke University and a Bachelor of Arts with Honors in Economics from UNC-Chapel Hill.
Bill is an avid cyclist and reader and enjoys golfing from time to time.